No Apology for Clarity

Cultural pressure has duped many into believing it’s somehow harsh for leaders to confront, reprimand, or otherwise hold someone accountable for performance. What’s truly harsh however is letting someone fail on your watch because you didn’t care enough about them to define reality and clarity about what’s expected concerning their performance. This wristband serves as a reminder that you never have to apologize for having high standards and creating clarity on what’s expected.